HEC Liège Luxembourg
Strategic Marketing
for Competitive Advantage
Course Description
Our marketing course can be taken as part of our core component of our International MBA Certificate or as a Open Course and it aims to provides an understanding of the role of the marketing function within a company, covering aspects of the marketing mix, the role of data-driven marketing and the components of a marketing plan and go to market strategies.
Meet the Faculty
In a Nutshell
Benedikt Jonas
- Duration : Start date February 10, 2025. Comprised of 24 Contact Hours.
- Delivered in English.
- Delivered in person, at Chambre de Commerce, Luxembourg-Kirchberg.
- Certificate of Completion
- Level: Expert
- Cycle prerequisite: Bac+3 OR 5 years of professional experience (documents needed).
- Price: €1,500, plus 3% VAT